This SaaS-based eCommerce marketplace and workflow automation platform was purpose-built to empower independent florists with the digital tools they need to compete in today’s experience-driven floral market. Designed as a subscription-driven, multi-vendor SaaS marketplace, the platform seamlessly integrates online storefronts, in-store POS, CRM, and mobile apps into a centralized ecosystem. It caters to both B2B and B2C floristry use cases, offering scalability, ease of use, and mobile accessibility. By enabling real-time order processing, customer engagement, and inventory management, this comprehensive SaaS platform for online selling helps florists boost sales, increase customer retention, and simplify daily operations.
Many florists lacked mobile-responsive websites and online storefronts, making it difficult to attract digital customers or participate in a B2B B2C marketplace software environment, limiting visibility and digital sales potential.
Without automation, florists managed orders and deliveries manually—leading to frequent errors, delayed dispatches, and poor customer experience during peak seasons or large-volume order periods.
Florists had no unified system to track customer preferences, purchase history, or birthdays—missing out on upselling, loyalty programs, and personalized campaigns that drive long-term customer engagement.
Neither florists nor customers had access to intuitive mobile tools for browsing, ordering, or order management—resulting in limited flexibility and reduced convenience across the buyer and seller journey.
In-store sales couldn’t sync with online systems, causing inventory mismatches and disconnected customer data—slowing down operations and affecting service delivery in both physical and digital environments.
We modernized traditional floral businesses by building a scalable, mobile-ready SaaS marketplace platform that unified online sales, in-store POS, CRM, and mobile tools into one seamless experience.
We built a flexible SaaS eCommerce platform for B2C and B2B florists, offered on a monthly subscription, eliminating costly infrastructure and helping small shops digitize affordably and at scale.
We created a robust CRM to capture customer profiles, track order history, personalize offers, and automate loyalty campaigns—empowering florists to deepen relationships and drive repeat purchases.
Our dual web portal features a customer-facing storefront with secure checkout and a florist admin panel for managing catalogs, inventory, pricing, and orders from any device, anytime.
An intuitive, iPad-optimized POS system lets florists instantly process walk-in sales, sync inventory, and generate digital receipts—bridging offline and online operations in real time.
We launched native iOS and Android apps: one for consumers to shop, track, and personalize orders; another for florists to manage orders, inventory, and communicate with drivers on the go.
A fully integrated SaaS marketplace platform offering product listings, secure checkout, delivery scheduling, and real-time tracking—all hosted under one domain for a seamless shopping and fulfillment journey.
Native apps for both florists and customers provide a fluid mobile experience—from order placement to real-time updates—ensuring convenience across devices for both ends of the floral transaction.
The in-store POS allows florists to handle card and cash payments, generate digital receipts, and sync customer data instantly—bridging the offline retail experience with the digital backend.
Detailed dashboards deliver insights on order volume, sales performance, and customer behavior—empowering florists to forecast trends and make smarter, data-driven business decisions.
CRM tools help track birthdays, preferences, and past purchases—enabling florists to send personalized messages, exclusive offers, and loyalty rewards to boost customer engagement.
Florists can generate branded invoices and configure region-specific tax rules, making compliance effortless while maintaining a professional brand identity.
Automated real-time alerts notify florists and customers about new orders, deliveries, or payment confirmations—ensuring full visibility and reducing missed updates.
Florists can manage stock levels, update product details, and mark seasonal availability across all platforms with ease—ensuring inventory accuracy in real time.
High-resolution floral imagery enhances product pages, improves user engagement, and boosts conversions by helping customers visualize arrangements before purchase.
We implemented access controls for owners, staff, and managers—protecting sensitive business data while enabling efficient task delegation and user accountability.
.NET Core
Angular
React
MySQL 8.0
Stripe
Android
IOS
Digital storefronts and mobile ordering significantly expanded customer reach, enabling florists to handle more orders faster and tap into the full potential of a B2B B2C marketplace software model.
Order confirmations, delivery tracking, and notifications were fully automated—reducing manual errors, saving time, and creating smoother workflows for both florists and their customers.
Thanks to CRM-driven loyalty tools and personalized marketing, florists successfully re-engaged past customers—boosting repeat purchases using B2B eCommerce SaaS solution features tailored for retention.
Integrated POS systems and secure digital payments eliminated transaction mistakes, ensuring smooth, accurate, and reliable purchases across in-store and online channels.
With robust iOS and Android apps, florists and customers gained 24/7 access to inventory, orders, and deliveries—delivering true flexibility via a mobile-first SaaS platform for online selling.
Built as a multi-vendor SaaS marketplace, the platform enabled florists to grow without tech burden—offering cost-effective scalability via customizable B2B eCommerce SaaS solution and B2C eCommerce SaaS solution modules.
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Scale smarter, sell faster, and streamline operations—get a personalized demo of our florist-focused SaaS marketplace platform today.
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