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AI-Powered Custom SaaS & CRM for Expert Consultations

AI-Powered Custom SaaS & CRM for Expert Consultations

An enterprise AI and CRM ecosystem combining expert sourcing, research workflows, AI-assisted content creation, compliance-controlled interview studies, micro-frontend architecture, scheduling, verification, and administrative tools for scalable expert-network operations.

AI-Powered Custom SaaS & CRM for Expert Consultations

Project Introduction

The platform supports end-to-end expert-network workflows used by investment firms, consultancies, and corporations to connect decision-makers with vetted subject-matter experts. Engagements move from client requests and sourcing through verification, scheduling, calls, and research delivery. A modular micro-frontend ecosystem supports custom CRM development, while AI assists with research angles, screening questions, summaries, and interview studies. A dedicated backend also manages templates, compliance reviews, multilingual content, publishing, and synchronization with an external AI-moderated interview environment.

Challenges Faced by Business

Identifying key operational hurdles that hindered scalability, efficiency, and engagement—necessitating intelligent advisor routing, centralized CRM, and enterprise-ready consultation management solutions.

  • Slow and Risky CRM Releases

    Slow and Risky CRM Releases

    New functionality was closely connected with larger CRM release cycles, meaning relatively small feature updates could increase deployment risk or delay improvements required by business users.

  • Heavy Manual Research Work

    Heavy Manual Research Work

    Researchers spent considerable time preparing screening questions, research angles, summaries, briefs, and historical comparisons before they could focus on higher-value client and expert interactions.

  • Fragmented Expert Workflows

    Fragmented Expert Workflows

    Expert sourcing, screening, identity verification, scheduling, calls, research notes, and engagement activities existed across different screens and tools, creating unnecessary context switching.

  • Complex Compliance Requirements

    Complex Compliance Requirements

    Expert verification and study publishing required dependable controls, clear accountability, and consistent review processes so sensitive research activities could not bypass required compliance steps.

  • Manual Interview Study Setup

    Manual Interview Study Setup

    Interview guides were repeatedly created question by question inside an external platform, making research-study preparation repetitive and slowing teams launching similar expert engagements.

  • Disconnected CRM and Study Data

    Disconnected CRM and Study Data

    CRM records and external interview studies could become misaligned, while multiple roles, review states, and multilingual requirements complicated maintenance of a governed source of truth.

Solutions We Provided

DITS delivered product engineering services through modular CRM architecture, independently deployable applications, AI-assisted research, expert verification, scheduling, administration, compliance workflows, and governed AI integration services for interview-study creation.

Independent Micro-Frontend Architecture

Independent Micro-Frontend Architecture

Seventeen React applications are independently developed and deployed through Module Federation, allowing individual workflows to evolve without requiring the complete CRM environment to be rebuilt.

Shared Frontend Foundation

Shared Frontend Foundation

An Nx monorepo, reusable components, common types, shared utilities, and standardized tooling create consistency across applications while reducing unnecessary duplication between development teams.

AI-Assisted Research Workflows

AI-Assisted Research Workflows

AI generates research angles, initial summaries, and screening questions, giving researchers useful starting points while maintaining human review and editing before client-facing use.

Connected Expert Workflow

Connected Expert Workflow

Request intake, sourcing, verification, scheduling, calls, notes, notifications, research material, and administrative processes operate within a connected CRM environment for more consistent engagement management.

Governed AI Interview Service

Governed AI Interview Service

A dedicated backend manages templates, questions, drafts, media, translations, review states, and publication while synchronizing approved studies with an external AI-moderated interview environment.

Compliance-First Publishing

Compliance-First Publishing

Studies requiring compliance approval cannot proceed until reviews are completed, while role-aware actions, audit histories, and soft deletion maintain stronger accountability throughout the study lifecycle.

Key Features and Benefits

The ecosystem supports SaaS product development services through request management, expert discovery, verification, scheduling, AI-assisted research, study automation, configuration, notifications, and compliance workflows across a modular enterprise CRM environment.

Guided Request Intake

Guided Request Intake

Structured forms capture client requirements while AI suggests relevant research angles and identifies similar historical requests, helping teams begin new engagements with stronger contextual information.

Expert Sourcing and Outreach

Expert Sourcing and Outreach

Filterable expert grids, saved filters, drag-and-drop workflows, bulk actions, and outreach capabilities help researchers identify suitable specialists and coordinate engagement activities more efficiently.

Expert Verification

Expert Verification

Step-by-step screening workflows include identity verification, helping teams confirm specialist suitability and required compliance conditions before progressing experts toward client-facing consultation activities.

Scheduling and Live Calls

Scheduling and Live Calls

Integrated calendars manage expert scheduling while conference functionality provides dial-in services and call-quality information, reducing dependence on disconnected communication and scheduling applications.

AI Question Generation

AI Question Generation

AI-powered builders generate screening and survey questions from prompts while keeping drafts editable, reorderable, and reviewable so researchers retain control over final interview structures.

AI Summaries and Research Notes

AI Summaries and Research Notes

AI generates initial call summaries for human review while searchable notes and rich editing tools help researchers transform expert discussions into reusable research outputs.

AI-Moderated Interview Studies

AI-Moderated Interview Studies

Managed templates provide structured study designs with consent and guidance questions while AI can generate multilingual question sets before formal review and publication.

Controlled Study Lifecycle

Controlled Study Lifecycle

Studies progress through template, draft, review, publication, and live-edit stages while user activity, roles, historical drafts, and review actions remain traceable throughout the workflow.

Self-Service CRM Configuration

Self-Service CRM Configuration

Operations teams can manage thresholds, pricing models, email recipients, dial-in information, and allow lists through validated configuration tables without directly modifying underlying databases.

Tech Implementation

  • PHP 8
  • Simfony
  • DatabaseElastic
  • CI/CD Azure
  • React.js
  • Bitbucket
  • JIRA
  • MS Teams
  • Confluence
  • DataDog
  • Heap
  • Python
  • Kubernetes
  • Azure
  • PostgreSQL
  • Radix UI
  • .NET Core 3.1
  • Redux
  • MobX
  • SQLAlchemy
  • Pydantic

Impact

The platform delivered measurable improvements in speed, efficiency, and scalability, transforming expert consultation workflows through AI-powered matching, automated operations, flexible formats, and CRM-integrated engagement for enterprise-grade performance.

Independent Feature Delivery

Independent Feature Delivery

Seventeen live micro frontends can be released independently, allowing functionality to reach users without waiting for a complete CRM deployment and reducing the blast radius of individual changes.

Shared Engineering Foundation

Shared Engineering Foundation

Seventeen applications share common UI, authentication, libraries, and engineering tooling, giving more than fifty contributors a consistent foundation for large-scale software delivery.

Less Repetitive Research Work

Less Repetitive Research Work

AI-generated angles, screening questions, and summaries reduce repetitive first-draft work while keeping researchers responsible for evaluating, editing, and approving final client-facing outputs.

Faster Study Preparation

Faster Study Preparation

Managed templates and AI-generated interview guides reduce repetitive study setup, helping teams move from research requirements toward reviewed and publishable interview studies more efficiently.

Stronger Reliability and Coverage

Stronger Reliability and Coverage

The interview service includes 34 API endpoints, more than 590 automated tests, 14 versioned migrations, and separate development, QA, and production environments.

Scalable Enterprise CRM Delivery

Scalable Enterprise CRM Delivery

Modular applications, governed AI, shared tooling, testing, and independent deployments provide a strong foundation for enterprise CRM implementation across complex expert-network workflows.

Scalable Enterprise Solution

Delivered an enterprise-ready system through a robust custom SaaS platform development approach.

Enhanced Advisor Engagement

Increased advisor reuse and retention with insights-driven workflows developed by a specialized custom CRM development company.

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